- Affiliated brand
- Built by our team
THRIVERY® Collective
Membership platform
A members-only community with live sessions, replays and a paid inner circle.
View project →The Collective, now in your pocket.
A private room for women who are building a life that feels like theirs, built from scratch for THRIVERY® as a live web app and a custom native iPhone app. Founded by Jacy Ángelle Smith, Founder and CEO of THRIVERY®. Designed and engineered by our team.
Project identity
The Collective by THRIVERY®
- Industry
- Consumer & lifestyle
- Disciplines
- Custom mobile application · Membership platform
- Ownership
- Affiliated brand. Designed and engineered by our team.
- Collective app page
- thrivery.life/thecollectiveapp/ (opens in a new tab)
- Live web app
- collective.thrivery.life/ (opens in a new tab)
- Join free on the web
- collective.thrivery.life/register (opens in a new tab)
- Coming soon to the App Store
- No public App Store URL yet.
Challenge
A private room that needed a real home.
The Collective by THRIVERY® is a private room for women who are building a life that feels like theirs. You don’t have to have it figured out to belong here, and The Collective is free.
That experience needed a home that felt as considered as the brand: not a bolted-on forum template, and not a website squeezed into a phone browser. Members needed the same care on iPhone.
Approach
Built from scratch for web and iPhone.
We built The Collective from scratch as two connected products: a live web app for the full member community, and a custom native iPhone app so everything they love in The Collective fits in their pocket.
Feed, Spaces, Live with Jacy, replays and The Golden Thread were designed as first-class surfaces. Joining stays free on the web while the iPhone app is coming soon to the App Store.
Design & build
What we made.
Features for members
Feed & Spaces
Newest-first posts across The Collective, plus gentle community rooms. A quiet place to share what you are living, ask what you are wondering and cheer each other on.
Live with Jacy
Gather with Jacy Ángelle Smith live, bring questions in the moment and watch the replays whenever you are ready. Missed a Live? Replays live in the app.
The Golden Thread
The membership inside The Collective for women who want to go a little deeper, with editions and experiences presented natively. Checkout stays on the web; no in-app purchase.
Start Here
Jacy’s welcome note, any time you want to read it again, with the same care as the web Start Here experience.
Members, messages & more
Member directory and profiles, private conversations, notifications with push on iPhone, search, saved posts, Our Agreements and settings, so the everyday rhythm of the room lives on the phone.
Private sessions & Work with Jacy
One-to-one video time with Jacy and an inquiry path for one-to-one work, without turning the member app into a generic booking template.
How it was built
Built from scratch
Not a white-label community template. A custom web app and a custom native iPhone app, designed around THRIVERY® and how Collective members actually show up.
Web app, live today
The full member community runs at collective.thrivery.life: feed, spaces, Live, replays, Golden Thread and accounts, with a secure API the iPhone app shares.
Custom native iPhone app
A native iOS client with the brand’s editorial craft (custom splash, gold-C icon, THRIVERY typography), push notifications and deep links into Collective pages. Coming soon to the App Store.
Payments on the web
Golden Thread subscriptions use secure card checkout on the web. The iPhone app does not sell through in-app purchase; members who need checkout continue on the web.
Role & scope
What we did.
- Product direction and experience design for the member community
- Custom web application and secure API for membership, community and sessions
- Custom native iPhone application with push notifications and deep links
- Golden Thread checkout on the web with secure card payments (no in-app purchase)
- Ongoing refinement as the App Store release approaches
Ownership disclosure: Affiliated brand. Designed and engineered by our team. Project labels: Affiliated brand · Built by our team.
Outcome
What changed.
- The Collective is live on the web at collective.thrivery.life, free to join.
- A custom native iPhone app carries feed, spaces, Live with Jacy, replays, Start Here and The Golden Thread, with the same brand craft as the web.
- The iPhone app is coming soon to the App Store; the official Collective app page is at thrivery.life/thecollectiveapp.
Visit the live site (opens in a new tab)Live web app (opens in a new tab)Join free on the web (opens in a new tab)
Coming soon to the App Store
Related work
More projects like this.
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